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OCTIS vs HubSpot, side by side

HubSpot is genuinely one of the best sales and marketing CRMs in the world. But it stops at the front office, bills in USD per seat and per marketing contact, and adds mandatory onboarding fees. OCTIS gives a Malaysian SME a built-in CRM plus the entire back office — licensed company secretary, SSM compliance and accounting — in one flat MYR plan from RM50/month.

HubSpot
Incorporation (one-time)RM1,299
Monthly subscriptionRM80/mo · EssentialUSD100/seat/mo · Sales Pro
Licensed company secretary & SSM compliance
Built-in CRM
Payment gateway & FPX
Invoicing & e-signature
AI assistant
Onboarding fee (one-time)RM0USD1,500–3,500
Your first-year total costRM4,299≈RM35,000 (5 seats + onboarding, est.)
See OCTIS pricing

Data sources & disclaimer: Comparison data was compiled from publicly available sources — including the competitors' own published pricing and feature pages — captured on 29 June 2026. Figures reflect the typical or advertised pricing at that time and may have changed since; plans, inclusions and prices vary by provider, region and promotion. OCTIS is independent and not affiliated with the named companies; all trademarks belong to their respective owners. This comparison is provided in good faith for general information only and is not professional, legal or financial advice — please verify current details with each provider before deciding.

The short answer

Choose HubSpot if your core need is deep marketing automation plus a polished sales CRM and you have budget for USD per-seat pricing and onboarding fees — for that one job it is more powerful than the OCTIS CRM module. Choose OCTIS for total cost of ownership and Malaysia-fit: a built-in CRM bundled inside RM50–RM120/mo plans that also deliver a licensed company secretary, SSM compliance, accounting and banking with FPX. A working HubSpot Sales Hub Pro team plus mandatory onboarding, in USD with no MYR or FPX, easily exceeds RM4,000–8,000/mo and still covers none of those statutory obligations. The reason OCTIS can price lower is structural: AI and automation handle the repetitive work — filings, reminders, data entry and document prep — so we run lean with far less manual labour, and pass that lower cost straight to you.

Why teams switch

AI and automation handle the repetitive work, so we run lean and pass the savings on — lower price, same outcomes.
CRM plus the whole back office, not front-office only — company secretary, SSM compliance and accounting are all included.
Flat MYR pricing from RM50/mo (RM600/yr) — no USD bill, no FX spread, and FPX is supported.
No contact-tier surprises: OCTIS does not bill by marketing-contact tier, so your bill does not grow as your list grows.
No mandatory onboarding fee — HubSpot's runs USD1,500 (Sales Pro) to USD7,000 (Marketing Enterprise), and reportedly up to USD12,000 for an Enterprise CRM Suite (unverified).
CRM seats are bundled inside the plan (up to 3 on Launch, 5 on Essential, 10 on Professional) instead of linear USD per-seat scaling.
One MYR bill and one AI that runs across sales, finance, HR, legal and compliance — instead of a separate stack of front-office Hubs and back-office vendors.

What you actually get for the money

OCTIS plans are billed annually in MYR; incorporation is a one-time fee. HubSpot figures are from its public pricing pages and 2026 cost guides, reviewed 20 June 2026 (USD, per seat/mo, billed annually); prices vary by source and configuration — confirm at checkout. See /pricing for current OCTIS plans.

OCTIS Launch
RM50 / mo (RM600 / yr)

Licensed company secretary, registered office, statutory records, Aspire business account, CRM up to 3 seats, and the founder toolkit — in flat ringgit, no onboarding fee.

OCTIS Professional
RM120 / mo (RM1,440 / yr)

Everything plus 10M AI tokens/mo and CRM up to 10 seats — covering sales and the whole back office.

HubSpot Sales Hub Professional
USD90 / seat / mo + USD1,500 onboarding

The realistic 'usable' sales tier — sequences, workflows, custom reporting. Front-office only, USD billed, mandatory one-time onboarding, and per-seat costs that climb with the team. No back office, no MYR, no FPX.

FAQ

Frequently asked questions

What is HubSpot used for?

HubSpot is a front-office CRM and marketing platform built around separate Hubs (Sales, Marketing, Service, Content, Operations). It has a genuine free CRM tier and is best-in-class for sales and marketing automation. It does not cover back-office work such as incorporation, company secretary, accounting, tax or payroll.

Is OCTIS a HubSpot alternative?

For the CRM use case, yes — OCTIS has a built-in CRM powered by a market-intelligence engine. But OCTIS goes further: it bundles that CRM with the Malaysian back office (company secretary, SSM compliance, accounting and legal) in one MYR platform, so it replaces HubSpot plus the separate back-office vendors a Malaysian SME would otherwise need.

Does HubSpot really charge an onboarding fee?

Yes — for new Professional and Enterprise customers the onboarding fee is mandatory (waivable only through a certified partner). Public and third-party 2026 figures show USD1,500 for Sales Hub Professional, USD3,500 for Sales Hub Enterprise, and USD3,000–7,000 for Marketing Hub; an Enterprise CRM Suite is reportedly up to USD12,000 (unverified). OCTIS does not charge any onboarding fee.

Is HubSpot billed in MYR, and does it support FPX?

HubSpot bills in USD with no MYR option and no FPX support, so a Malaysian buyer absorbs the FX conversion and spread on every invoice. OCTIS is priced in ringgit and supports local payment rails including FPX, cards and e-wallets.

Does 'all-in-one' on HubSpot really cost more?

'All-in-one' on HubSpot means stacking multiple paid Hubs (the Customer Platform bundle). A usable Professional bundle is commonly cited around USD1,300–1,800/mo for a small team plus roughly USD4,500 onboarding (range, unverified — confirm with HubSpot), and that is still front-office only. OCTIS bundles CRM and the whole back office for RM50–RM120/mo with no onboarding fee.

Can I migrate my HubSpot data to OCTIS?

Yes. Contacts, companies, deals and activities can be imported, and our team helps map your HubSpot data into the OCTIS CRM so you keep your pipeline and history while gaining the back-office pillars HubSpot does not offer.

Is OCTIS better value for money than HubSpot?

On total cost of ownership for a Malaysian SME, usually yes. A working HubSpot Sales Hub Pro team plus mandatory onboarding, in USD with no MYR or FPX, easily exceeds RM4,000–8,000/mo and covers only the front office. OCTIS Professional is RM120/mo and adds a licensed company secretary, SSM compliance and accounting on top of the CRM — one bill, one AI, no per-seat or per-contact surprises. If you only need deep marketing automation, HubSpot may still be the better fit for that single job.

Compare more

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One platform. One ringgit price. CRM plus the whole back office.

Get a built-in CRM together with company secretary, compliance and accounting — in flat MYR plans from RM50/mo, with no USD onboarding and no contact-tier surprises.

See OCTIS pricingTalk to us

OCTIS vs HubSpot — summary

Choose HubSpot if your core need is deep marketing automation plus a polished sales CRM and you have budget for USD per-seat pricing and onboarding fees — for that one job it is more powerful than the OCTIS CRM module. Choose OCTIS for total cost of ownership and Malaysia-fit: a built-in CRM bundled inside RM50–RM120/mo plans that also deliver a licensed company secretary, SSM compliance, accounting and banking with FPX. A working HubSpot Sales Hub Pro team plus mandatory onboarding, in USD with no MYR or FPX, easily exceeds RM4,000–8,000/mo and still covers none of those statutory obligations. The reason OCTIS can price lower is structural: AI and automation handle the repetitive work — filings, reminders, data entry and document prep — so we run lean with far less manual labour, and pass that lower cost straight to you.

  • AI and automation handle the repetitive work, so we run lean and pass the savings on — lower price, same outcomes.
  • CRM plus the whole back office, not front-office only — company secretary, SSM compliance and accounting are all included.
  • Flat MYR pricing from RM50/mo (RM600/yr) — no USD bill, no FX spread, and FPX is supported.
  • No contact-tier surprises: OCTIS does not bill by marketing-contact tier, so your bill does not grow as your list grows.
  • No mandatory onboarding fee — HubSpot's runs USD1,500 (Sales Pro) to USD7,000 (Marketing Enterprise), and reportedly up to USD12,000 for an Enterprise CRM Suite (unverified).
  • CRM seats are bundled inside the plan (up to 3 on Launch, 5 on Essential, 10 on Professional) instead of linear USD per-seat scaling.
  • One MYR bill and one AI that runs across sales, finance, HR, legal and compliance — instead of a separate stack of front-office Hubs and back-office vendors.

What is HubSpot used for?

HubSpot is a front-office CRM and marketing platform built around separate Hubs (Sales, Marketing, Service, Content, Operations). It has a genuine free CRM tier and is best-in-class for sales and marketing automation. It does not cover back-office work such as incorporation, company secretary, accounting, tax or payroll.

Is OCTIS a HubSpot alternative?

For the CRM use case, yes — OCTIS has a built-in CRM powered by a market-intelligence engine. But OCTIS goes further: it bundles that CRM with the Malaysian back office (company secretary, SSM compliance, accounting and legal) in one MYR platform, so it replaces HubSpot plus the separate back-office vendors a Malaysian SME would otherwise need.

Does HubSpot really charge an onboarding fee?

Yes — for new Professional and Enterprise customers the onboarding fee is mandatory (waivable only through a certified partner). Public and third-party 2026 figures show USD1,500 for Sales Hub Professional, USD3,500 for Sales Hub Enterprise, and USD3,000–7,000 for Marketing Hub; an Enterprise CRM Suite is reportedly up to USD12,000 (unverified). OCTIS does not charge any onboarding fee.

Is HubSpot billed in MYR, and does it support FPX?

HubSpot bills in USD with no MYR option and no FPX support, so a Malaysian buyer absorbs the FX conversion and spread on every invoice. OCTIS is priced in ringgit and supports local payment rails including FPX, cards and e-wallets.

Does 'all-in-one' on HubSpot really cost more?

'All-in-one' on HubSpot means stacking multiple paid Hubs (the Customer Platform bundle). A usable Professional bundle is commonly cited around USD1,300–1,800/mo for a small team plus roughly USD4,500 onboarding (range, unverified — confirm with HubSpot), and that is still front-office only. OCTIS bundles CRM and the whole back office for RM50–RM120/mo with no onboarding fee.

Can I migrate my HubSpot data to OCTIS?

Yes. Contacts, companies, deals and activities can be imported, and our team helps map your HubSpot data into the OCTIS CRM so you keep your pipeline and history while gaining the back-office pillars HubSpot does not offer.

Is OCTIS better value for money than HubSpot?

On total cost of ownership for a Malaysian SME, usually yes. A working HubSpot Sales Hub Pro team plus mandatory onboarding, in USD with no MYR or FPX, easily exceeds RM4,000–8,000/mo and covers only the front office. OCTIS Professional is RM120/mo and adds a licensed company secretary, SSM compliance and accounting on top of the CRM — one bill, one AI, no per-seat or per-contact surprises. If you only need deep marketing automation, HubSpot may still be the better fit for that single job.